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Just off the press as Nr 159 in the IFLA Publications Series… Read all about it: Marketing Library and Information Services II: A Global Outlook  

News - 21 Junio 2013 (created)

Tagged: Management, Marketing

With contributions from library and information professionals (practitioners, researchers, faculty members, consultants, and others), Marketing Library and Information Services: A Global Outlook...

Publication - 21 Junio 2013 (created)

Tagged: Management, Marketing, Publications, Management and Marketing

The IFLA Section on Management and Marketing in collaboration with Emerald is pleased to announce the winners and top 10 of the 11th IFLA International Marketing Award for 2013 !...

News - 3 Mayo 2013 (created)

Tagged: Awards, Marketing, Management and Marketing

The marketing of library services is an essential agenda item for almost all kinds of libraries all over the world. In this volume 47 experts from 20 countries address the issue through 40...

Publication - 18 Noviembre 2011 (created)

Tagged: Management, Marketing, Publications, Management and Marketing

Management and Marketing section has a Facebook page ! Don't hesitate to like it and post information about marketing and management information on the Wall !

News - 18 Octubre 2011 (created)

Tagged: Marketing, Management and Marketing

CALL FOR PAPERS  Theme: Library’s Efficiency, Impact and Outcomes Statistical Evaluation and Other Methods as Tools for Management and Decision-making Deadline for...

News - 14 Octubre 2011 (created)

Tagged: Finland, Marketing, Management and Marketing

Address: ekz.bibliotheksservice GmbH, Bismarckstr. 3, 72764 Doing a good job is essential, but you have to be seen to be doing it - and doing it well - to make an impact, to have influence and...

Event - 19 Septiembre 2011 (created)

Tagged: Conference, Germany, Marketing, Management and Marketing

Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot topic. These proceedings focus on the marketing applications and (non-...

Publication - 30 Mayo 2011 (created)

Tagged: Library 2.0, Marketing, Publications, Management and Marketing

    PRESS RELEASE – April 15, 2011  The IFLA Section on Management and Marketing in collaboration with Emerald is pleased to announce...

News - 14 Abril 2011 (created)

Tagged: Marketing, Press Release, Management and Marketing

IFLA members are entitled to express themselves in these 7 languages (not only in our marketing award application) but also at conferences, in meetings of professional and governance bodies and in...

Informational Page - 27 Agosto 2010 (created)

Tagged: Awards, Emerald, Management and Marketing, Marketing, Marketing, Management and Marketing