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IFLA Satellite Conference in Martinique!

From August 9 to 11 a pre-conference will be held in Ste-Luce Martinique organized by AIFBD (International Association of French Speaking Librarians and Documentalists) and the Preservation...

Event - 12 June 2011 (created)

Tagged: Satellite Meeting, Management and Marketing

IFLA M&M Section Meetings in San Juan!

Meeting 1: Saturday 13 August, 9:15-11:45 Meeting 2: Thursday 18 August, 9:45-11:15

Event - 12 June 2011 (created)

Tagged: Meeting, Management and Marketing

Marketing Libraries in Web 2.0 World

Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot topic. These proceedings focus on the marketing applications and (non-...

Publication - 30 May 2011 (created)

Tagged: Library 2.0, Marketing, Publications, Management and Marketing

IFLA 9th Marketing Award Winners Announced!

    PRESS RELEASE – April 15, 2011  The IFLA Section on Management and Marketing in collaboration with Emerald is pleased to announce...

News - 14 April 2011 (created)

Tagged: Marketing, Press Release, Management and Marketing

M&M Member Dinesh Gupta wins 2010 Ranganathan-Kaula Award

Dr. Dinesh K Gupta, Associate Professor and Head at the Department of Library & Information Science, Vardhman Mahaveer Open University, Kota (Rajasthan) for having been selected for prestigious...

News - 13 March 2011 (created)

Tagged: Awards, India, Management and Marketing

Featuring M&M Member Raymond Bérard!

 Background: Director of ABES (Agence bibliographique de l'enseignement supérieur - Bibliographic agency for higher education and research).  Education : Foreign languages (...

Informational Page - 16 February 2011 (created)

Tagged: Management and Marketing

e-Learning for Management and Marketing in Libraries

This publication reflects the content and richness of the IFLA satellite meeting held in Geneva, Switzerland, in 2003. It was devoted to e-learning for the marketing and management of libraries and...

Publication - 13 February 2011 (created)

Tagged: Publications, Management and Marketing

The Virtual Customer: a new paradigm for improving customer relations in libraries and information services

O cliente virtual: um novo paradigma para melhorar o relacionamento entre clientes e serviços de informação e bibliotecas L'usager virtuel: un nouveau paradigme pour amé...

Publication - 13 February 2011 (created)

Tagged: Publications, Management and Marketing

Library Management and Marketing in a Multicultural World

The papers collected in this volume were presented at the conference entitled Library Management and Marketing in a Multicultural World in Shanghai, China from August 16–17, 2006, held...

Publication - 13 February 2011 (created)

Tagged: Publications, Management and Marketing

February M&M Section Newsletter now available

This is our first Newsletter for 2011---a promising year with many events on the agenda. Please see the Management and Marketing Newsletter webpage to download the February edition.

News - 7 February 2011 (created)

Tagged: Management and Marketing

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