Please join the Management and Marketing Section for papers and discussion that will “spark” creativity by offering illustrative case studies and points of view for successful marketing strategies that are not costly, but will gain recognition and resources. We are planning for an “electrical” exchange that will help attendees promote their libraries in communities where it counts.

Marketing on a shoe string”

18 August 2013 13:45 – 15:45 | Room: Nicoll 3