Content tagged Marketing

CPDWL's Marketing and Communications Plan provides a roadmap for the Section in informing key stakeholders about significant issues and developments related to our work. CPDWL...

Informational Page - 15 February 2019

Tags: Communication, Marketing, Professional development

The IFLA New Professionals Special Interest Group (NPSIG) and Management and Marketing Section is seeking proposals for papers to be presented at a two-hour session at the next IFLA General...

News - 5 February 2019

Tags: Management, Marketing, New professionals, Social inclusion, Society, Women’s issues, New Professionals

  During IFLA WLIC 2018 in Kuala Lumpur, the IFLA Section CPDWL hosted an open session with career and professional development coaching for the individual. The set...

News - 8 January 2019

Tags: coaching, Management and Marketing, Marketing, Management and Marketing

The IFLA @PressReader International Library Marketing Awards is open!! Get your awesome strategies in the ring to win  Has your library got #marketinggenius...

News - 26 November 2018

Tags: Awards, Marketing, Management and Marketing

IFLA’s Management and Marketing Section has partnered with PressReader to present the IFLA International Library Marketing Award for 2019. The IFLA PressReader International...

News - 10 October 2018

Tags: award, IFLA, Libraries, Management and Marketing, Marketing, Management and Marketing

The IFLA Section on Management and Marketing in collaboration with BibLibre is pleased to announce the winners, finalists and top ten projects of the IFLA BibLibre International Marketing Award...

News - 16 March 2018

Tags: award, IFLA, Libraries, Management and Marketing, Marketing, Management and Marketing

                                                  中文 |...

News - 8 November 2017

Tags: Awards, Libraries, Library marketing, Marketing, Marketing, Management and Marketing

This two-days pre-conference will attempt to explore the current work in the creation, implementation and use of discovery tools from the perspective of information technology experts and the...

Event - 19 June 2017

Tags: Information professionals, Information technology, Marketing, Outreach, Poland, Reference services, Resource discovery, Satellite Meeting, Services, Information Technology

The city of Bergen, Norway will be the (beautiful) backdrop for the Satellite Meeting Managing Change: Library Transitions jointly presented by IFLA's Public Libraries and Management...

News - 8 May 2017

Tags: anagement and Marketin, Bergeb, Marketing, Norway, Satellite Meeting, Public Libraries

​ ​ The award is part of “A Corto di libri”, a contest for short films about libraries and librarians, organized by Associazione Italiana Biblioteche (AIB)....

Informational Page - 13 March 2017

Tags: Awards, Marketing, Metropolitan Libraries

At the World Library and Information Congress in Columbus the Section on Academic and Research Libraries, the Section on School Libraries and the Section on Metropolitan Libraries joined together...

News - 24 August 2016

Tags: attendance, Cooperation, IFLA WLIC 2016, Management, Marketing, papers, United States, Metropolitan Libraries

How do I reach out to teens? How can I improve the story telling hour at my library? I want to engage parents in reading aloud to their children, but how? Librarians working with children...

Informational Page - 28 April 2016

Tags: Advocacy, Benchmarking, Best practice, Children, Communication, Events, Marketing, Outreach, Reading, Young adults, Libraries for Children and Young Adults

The IFLA Section on Management and Marketing in collaboration with BibLibre is pleased to announce the winners, finalists and top ten projects of the 13th IFLA BibLibre International Library...

News - 18 February 2016

Tags: award, Biblibre, Columbus, Libraries, Management and Marketing, Marketing, Marketing, Ohio, WLIC

Big success in the 13th edition of the IFLA BibLibre International Library Marketing Award! More than 70 applications. Good luck to all participants!

News - 12 January 2016

Tags: Awards, Biblibre, IFLA WLIC 2016, Marketing, Management and Marketing

IFLA Public Libraries Section Marketing Communications Plan 2017-2019

Publication - 13 June 2015

Tags: Action plans, Marketing, Public Libraries

[This paper was in the Paris Satelitte Meeting program but the event has to be cancelled]   Depuis 2006, les médiathèques du Pays de Romans portent un projet de m...

Publication - 30 July 2014

Tags: bibliothécaire, bibliothèque, management., Marketing, médiation numérique, société du savoir, Congress papers, Management and Marketing

[This paper was in the Paris Satelitte Meeting program but the event has to be cancelled]   With the recent advances in digital technology, the nature of libraries has changed...

Publication - 30 July 2014

Tags: Digital libraries, Library marketing, Marketing, Role of libraries; Role of librarians, Social Media, Congress papers, Management and Marketing

Today’s library and information organizations are faced with shortages of funds and then subsequently people and resources. Managers have to make hard decisions and cope with fewer resources...

Event - 1 July 2014

Tags: Congress, France, Marketing, Public Libraries

The IFLA Section on Management and Marketing in collaboration with Emerald is pleased to announce the winners, finalists and top ten projects of the 12th IFLA International Marketing Award for...

News - 9 April 2014

Tags: Announcement, Awards, Marketing, Management and Marketing

The Library stand at the induction for new Members to the Assemblée Nationale du Cameroun (National Assembly of Cameroon) proved very popular. Library Director Alim Garga (a member...

News - 9 December 2013

Tags: Cameroon, Marketing, Library and Research Services for Parliaments

The IFLA Section on Management and Marketing in collaboration with BibLibre has the pleasure to announce the 13th IFLA BibLibre International Library Marketing Award. ...

News - 6 December 2013

Tags: Marketing, Management and Marketing

15 August 2013, Paris Theme: Libraries as media Deadline for Proposals: 28 February 2014 How libraries can contribute to explain the world by producing...

News - 6 November 2013

Tags: France, Management, Marketing, Management and Marketing

On behalf of the Public Information Library, we are again very sorry for this cancellation due to the low number of participants. Academic and Public Libraries The IFLA Management...

Event - 6 November 2013

Tags: France, Management, Marketing, Preconference, Management and Marketing

This is our first Newsletter for 2013 !  Please see the Management and Marketing Newsletter webpage to download the February edition. See you in Singapore !

News - 18 July 2013

Tags: Management, Marketing, Management and Marketing

Libraries of all types are challenged to stretch limited resources to respond to diverse customer group wants and needs. Enthusiastic library users are calling on libraries to provide...

News - 5 July 2013

Tags: Marketing, Singapore, Management and Marketing

Just off the press as Nr 159 in the IFLA Publications Series… Read all about it: Marketing Library and Information Services II: A Global Outlook  

News - 21 June 2013

Tags: Management, Marketing

With contributions from library and information professionals (practitioners, researchers, faculty members, consultants, and others), Marketing Library and Information Services: A Global Outlook...

Publication - 21 June 2013

Tags: Management, Marketing, Publications, Management and Marketing

The IFLA Section on Management and Marketing in collaboration with Emerald is pleased to announce the winners and top 10 of the 11th IFLA International Marketing Award for 2013 !...

News - 3 May 2013

Tags: Awards, Marketing, Management and Marketing

The marketing of library services is an essential agenda item for almost all kinds of libraries all over the world. In this volume 47 experts from 20 countries address the issue through 40...

Publication - 18 November 2011

Tags: Management, Marketing, Publications, Management and Marketing

Management and Marketing section has a Facebook page ! Don't hesitate to like it and post information about marketing and management information on the Wall !

News - 18 October 2011

Tags: Marketing, Management and Marketing

CALL FOR PAPERS  Theme: Library’s Efficiency, Impact and Outcomes Statistical Evaluation and Other Methods as Tools for Management and Decision-making Deadline for...

News - 14 October 2011

Tags: Finland, Marketing, Management and Marketing

Address: ekz.bibliotheksservice GmbH, Bismarckstr. 3, 72764 Doing a good job is essential, but you have to be seen to be doing it - and doing it well - to make an impact, to have influence and...

Event - 19 September 2011

Tags: Conference, Germany, Marketing, Management and Marketing

Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot topic. These proceedings focus on the marketing applications and (non-...

Publication - 30 May 2011

Tags: Marketing, Publications, Management and Marketing

April 15, 2011 The IFLA Section on Management and Marketing in collaboration with Emerald is pleased to announce the winners of the 9th IFLA International Marketing Award for 2011. First...

News - 14 April 2011

Tags: Announcement, Marketing, Management and Marketing

Win USD 1,000 ... and registration and travel to the World Library and Information Congress in San Juan, Puerto Rico Apply for the 2011 IFLA International Marketing Award...

News - 12 July 2010

Tags: Awards, Marketing, Management and Marketing

Win USD 1,000 ... and registration and travel to the World Library and Information Congress in Gothenburg, Sweden Apply for the 2010 IFLA International Marketing...

News - 26 October 2009

Tags: Awards, Emerald, Marketing, Management and Marketing

Second Place 2008 Winner:  Ralphy 'Round' Card Campaign! Sponsored by Emerald Group Publishing Ltd.   العربية | 中文 | Deutsch | Español | français | Русский...

Informational Page - 15 October 2009

Tags: Awards, Emerald, Marketing, Management and Marketing

Sponsored by Emerald Group Publishing Ltd.    The IFLA Section on Management and Marketing in collaboration with Emerald is pleased to announce the winners of the 7th IFLA...

News - 20 April 2009

Tags: Awards, Emerald, Marketing, Management and Marketing

The Section was formed as the Round Table on Management. A growing interest in marketing resulted in the IFLA Professional Board establishing a new Section on Management and Marketing in 1997. The...

Informational Page - 31 March 2009

Tags: Management, Marketing, Management and Marketing