Marketing Libraries in Web 2.0 World
- 2011
Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot to...
Explore IFLA Standards, key publications, and core documents and more! All Resources are drawn from our ever-expanding institutional repository.
Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot to...
The papers collected in this volume were presented at the conference entitled Library Management and Marketing in a Mult...
« O cliente virtual: um novo paradigma para melhorar o relacionamento entre clientes e serviços de informação e bibl...
Rapid developments in information technology and media have resulted in increasingly diverse strategies for information ...
The marketing of library services is an essential agenda item for almost all kinds of libraries all over the world. In t...
This publication reflects the content and richness of the IFLA satellite meeting held in Geneva, Switzerland, in 2003. I...