Management and Marketing Section
The Section was formed as the Round Table on Management. A growing interest in marketing resulted in the IFLA Professional Board establishing a new Section on Management and Marketing (M&M) in 1997.
Each year, M&M gives out the IFLA PressReader International Library Marketing Award. The Section also holds mid-year and satellite meetings around the world and organizes sessions for the World Library and Information Congress, often in partnership with other Sections.
The work of M&M is supported by its Information Team, Coaching Initiative Working Group, and Management Skills Building Working Group. New members are always welcome, and encouraged to participate in the work of the Section whether or not they are able to attend IFLA conferences.
This unit is part of the Professional Division D.